VinaPhone: Hey Zalo

Main VinaPhone Hey Zalo

Client: VinaPhone

Project: Hey Zalo

Main Challenge: Managing heavy administrative processes, multi-team approvals, and strict compliance rules for a joint telecom campaign.

The Challenge

Normally, we do not work with state-owned companies.
Their budgets are huge.
Our qualifications are proven with global brands.
So that was not the issue.
The issue was the process.
The process is tough for any team not familiar with state-owned companies.

Then VinaPhone and Zalo collaborated on a single project.
Zalo is the largest messaging app in Vietnam.
They gave the project to us.
It was our chance to enter the telecom industry.
So we took the opportunity.

Things happened just as we expected.
The paperwork was heavy.
Sometimes we worked without a signed contract.
We asked a close partner for help.
They had worked with state-owned firms for twenty years.
Still, the first steps were hard.
We had never done anything like this before.

The approval process needed many signatures.
Many teams had to approve every step.
Our past work with global brands convinced them.
We passed their checks.

Getting paid took a very long time.
But we completed the project.
Recently, we worked with them on internal projects.
We also serve several top telecom companies now.

Do not let paperwork stop you.
Plan ahead and handle the process.
Take the opportunity.

Reach out to our team if you need a trusted partner ↓

The Project Outcomes

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YoMost: Series Of Campaigns